Our firm
We represent the company that owns the data.
Buyers know what they want. Sellers rarely know what they have, or what it’s worth. Supersoniq sits on the seller’s side of the table.
There’s no established market price for proprietary data.
Each kind of buyer values the same package differently, and offers rarely come with a benchmark. We find the buyers who want what you have and have them price the same package.
The first offer is hard to judge.
What representation changes.
A data license can be done without a representative, and usually is. A labeling firm or data broker makes one offer, takes the corpus and may license it on to several labs. The seller rarely shares in what follows, and has no competing offer to weigh against the first.
We bring several buyers to the same package, so price and rights can be weighed side by side. Intermediaries are welcome too, as one bidder among several.
Without representation
One buyer makes one offer.
With Supersoniq
Several buyers price the same package.
Where Supersoniq sits.
We work for the seller, and only the seller.
What we do
- Map and scope the asset, in confidence.
- Introduce specialist counsel and anonymization partners.
- Run a confidential, competitive process among qualified buyers.
- Negotiate price, rights, exclusivity and term.
- Coordinate the close and the release of the package.
What we’re not
- Not a law firm. Counsel is introduced, not replaced.
- Not the anonymization vendor. Our anonymization partners do that work.
- Not the buyer. We never take title to your data.
Paid from what you receive, after the deal closes.
- Our fee is a percentage of the net compensation paid to you. The percentage is set in the engagement.
- If there’s no deal, there’s no fee.
- We don’t buy data, and we don’t earn a resale margin on it.
- If a buyer ever pays us a sourcing fee, we disclose it to you before you approve the deal.
Talk to us before you take the first offer.
If a buyer has already approached you, we can help you judge the offer.